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A. Loacker Spa > offerta di lavoro n. 220007

immagine: lavoro con A. Loacker Spa

E-Commerce Manager

> EC

Assunzione alle dipendenze

non indicata

regime orario
non indicato

luogo di lavoro
IT Trentino Alto Adige, Bolzano

area professionale
Sistemi informativi, TLC

livello professionale

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Descrizione della posizione

Loacker is looking for an enthusiastic and passionate e-Commerce professional to develop and lead our new e-Commerce platform (B2B, B2C). This is a key initiative for Loacker’s worldwide omnichannel sales strategy. The role will have the full support of the Loacker Board of Directors, reporting directly to the CEO. In addition, the position will interface with various cross-functional team members– across sales, marketing, retail, logistics, customer service and product development.

This is a high-profile role for an experienced e-Commerce professional with a strong sales background.
Location: Bolzano (Italy)


  • Develop and own Loacker online channel strategy to drive growth, deliver competitive advantage through enhancing consumer journeys and conversions
  • Develop Locker’s e-Commerce roadmap, targets and performance management approach
  • Develop and execute digital advertising and promotional programs, negotiating agreements and optimizing margins, in collaboration with both online and offline retailers including Loacker owned stores
  • Identify new channels and areas to improve sales, upsell and cross-sell
  • Manage online content, including how to best merchandise product categories and classifications
  • Collaborate with cross-functional departments to manage all parts of our e-Commerce business, including but not limited to: 
    • Marketing (Content and Media, direct marketing initiatives, campaigns and promotions, digital branding)
    • Portfolio Strategy 
    • Supply Chain and Planning
    • Retail
    • Sales and Customer Service
    • Legal Department 
  • Build Loacker e-Commerce organization. Plan resources and investments balancing e-Commerce structural costs and revenues. Ownership responsibility for P&L
  • In the start-up phase, hands on for all Loacker’s e-Commerce platform activities such as segment customers in CRM, plan promotions and campaigns, set content according to different customers segments and targets
  • Create a positive culture and team environment by enhancing change management, developing individual and team capabilities 


Your profile:

  • Significant experience in e-Commerce, Sales and Digital Marketing, ideally in FMCG industry
  • Experience working with retail partners such as Amazon, TMall and large Italian/German and US retailers (brick partners and pure online retailers)
  • Broad knowledge of e-Commerce platforms, web content development, digital publishing, CRM, social media best practices, related technologies and tools
  • Strong organizational skills, ability to prioritize and strong attention to detail
  • Excellent communication, negotiation, influencing and networking skills as well as ability to build relationships
  • Ability to collaborate at all levels of the organization and across other functional areas
  • Motivated personality with strong analytical and problem solving skills
  • Computer skills including MS Office programs such as Excel, Word, Outlook, PowerPoint. SAP, Microsoft Dynamics CRM, CMS Knowledge is an advantage

Does this sound like you? If so, we look forward to receive your online application.


Unser Unternehmensprofil:

Die Produktionsstätten der Waffel- und Schokoladenspezialitäten von Loacker befinden sich im Herzen der Dolomiten in Unterinn/Südtirol und in Heinfels/Osttirol. Loacker wurde vor fast 90 Jahren von Alfons Loacker als kleine Konditorei in Bozen gegründet und ist heute ein führendes Unternehmen auf dem internationalen Markt. Obwohl Italien der Hauptmarkt von Loacker geblieben ist, auf dem das Unternehmen eine führende Position innehat, wachsen die Exportzahlen nachhaltig. Die Produkte von Loacker werden weltweit in mehr als 100 Ländern verkauft. Wichtigstes Merkmal der Loacker Produkte ist der natürliche Genuss und ihre außerordentlich hohe Qualität. Die Unternehmensphilosophie umfasst neben diesem wichtigen Faktor auch die Schwerpunkte Umwelt- und Naturschutz, Auswahl der besten Zutaten sowie Einsatz modernster Produktionsverfahren und Technologien. Dadurch wird sichergestellt, dass sich Millionen von Konsumenten auf der ganzen Welt für Loacker entscheiden.


La presente inserzione è pubblicata allo scopo esclusivo di raccogliere candidature in relazione ad opportunità di lavoro o formazione effettivamente esistenti presso la nostra azienda o presso società controllate o partecipate. È pertanto esclusa qualsiasi finalità di intermediazione. La ricerca è rivolta a candidati di entrambi i sessi.
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